If you've asked three different people what a website should cost, you've probably gotten three wildly different numbers — anywhere from ₹5,000 to ₹5,00,000. That's not because anyone is lying to you. It's because "a website" isn't one product. It's a range of products wearing the same name.
Here's the honest breakdown of what businesses actually pay in 2026, where the money goes, and where the hidden costs sneak in after you think you've already paid for everything.
What determines the price
Four things move the number more than anything else: who builds it, how many pages it needs, whether it needs custom functionality (bookings, payments, a dashboard), and how fast you need it live. Everything else is a variation on those four.
Real pricing by route
| Route | Typical cost | Timeline |
|---|---|---|
| DIY builder (Wix, Squarespace) | ₹800–₹2,500/mo | 1–3 weeks, your own time |
| Freelancer | ₹8,000–₹40,000 | 1–4 weeks |
| Small studio / agency (like Zarvigo) | ₹15,000–₹60,000 | 48 hours–7 days |
| Large agency | ₹1,00,000–₹5,00,000+ | 4–12 weeks |
Where the hidden costs hide
The quoted price is rarely the final price. Watch for these three:
- Domain and hosting — usually ₹1,500–₹4,000/year, often not included in a "website" quote.
- Revisions past the first two rounds — many freelancers charge per additional revision cycle.
- Stock photography and copywriting — if you don't provide your own content, expect an add-on fee unless it's explicitly bundled.
Rule of thumb: if a quote seems too good to be true for a fully custom, mobile-optimized, SEO-ready site, ask exactly what's included — domain, hosting, revisions, and content — before you commit.
What you're really paying for
A website isn't a one-time expense — it's the storefront that works 24/7 without a rent bill. The right way to think about cost isn't "what's the cheapest option" but "what's the cheapest option that will actually convert visitors into customers." A ₹5,000 site that loads slowly and looks the same as every other template can cost you far more in lost business than a ₹25,000 site built to convert.
Where Zarvigo fits
We sit in the sweet spot: agency-quality design and code, delivered in 48–72 hours, at freelancer pricing. No hidden line items — domain guidance, mobile optimization, and two rounds of revisions are always included.
Get a straight quote for your business
Tell us what you need — we'll give you one number, no surprises.
Get Your Website →